If the circus is coming to town and you paint a sign saying “Circus Coming to the Fairground Sunday”, that’s called advertising.
If you put the sign on the back of an elephant and walk it into town, that’s called promotion.
If the elephant walks through the mayor’s flower bed, that’s called publicity.
If you get the mayor to laugh about it, that’s called public relations.
If the town’s citizens go the circus, have great fun and spend their money, that’s called sales.
If you planned the whole thing, that’s called marketing!
Lucid Web Marketing will be your COMO – Chief Online Marketing Officer – to advertise, promote and market your products on the internet so you make more sales. We don’t have an elephant.